At our first live event, CDPa founding members and industry thought leaders, Chris Chapo and Sebastian DiGrande, dished out some great advice and pro tips for getting started with a customer-centric transformation. The biggest takeaway from their conversation was start small, look for quick wins, and earn the right for bigger change.
Taking a double click from a recent blog post Chapo wrote on the topic, they spent 20 minutes giving specifics around the three questions anyone getting started on a customer-centric transformation should ask themselves, ways to overcome challenges, and how to set your organization up for success.
Want to learn more? Watch the 20-minute conversation.